01Fashion imagery

Campaign

What I did

Every generated shoot starts with the product that needs to be featured. Based on it, I select the styling and build a moodboard that sets the tone of the images. I ground each concept in the current season and the brand’s positioning, approaching a high-fashion label differently from a streetwear brand.

Experience

For over a year I have been creating AI-generated imagery, mainly for the footwear and accessories sectors. The images are used across e-commerce, CRM communication and by the teams I work with.

Role
Senior Graphic Designer
Tools
Photoshop, Magnific, Figma
Year
2025–2026
Created with AI
Model in a cream coat with a burgundy bag against snowy mountains

01.1

Snow

01.2

Walnut

Cognac leather, polished wood and warm tungsten light.

Created with AI
Model in a beige outfit with a woven tote against walnut panelling
02
Created with AI
Model in a brown leather blazer and boots on a cowhide rug
03
Created with AI
Two models in brown tones against a green backdrop and checkerboard floor
04

01.3

Green Room

Created with AI
Model in beige knee-high boots on a black chair
05

01.4

Garden

Created with AI
Woman in a striped dress and man in a white suit on a lounger in a garden
Created with AI
Man in a white suit on a black-and-white checkerboard floor
06
Created with AI
Man in a white suit relaxing on a sun lounger
07
Created with AI
Woman in a striped dress by a wooden table in a garden
08

01.5

Still Life

Created with AI
Black leather hobo bag on a chrome sphere
09
Created with AI
Vanilla stiletto sandals on cream satin
10
Created with AI
Blonde woman in cat-eye sunglasses and gold earrings
11

01.6

Portraits

Created with AI
Skater in an orange cap holding a skateboard
12
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